Five and Ten
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Robert Z. Leonard
Marion Davies
Leslie Howard
Richard Bennett
Irene Rich
Kent Douglas
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John Rarick, who has become one of the richest men in America through his chain of five-and-ten cent stores, moves his family from Kansas to New York to enhance his business and social position. Because Rarick is obsessed with work, he fails to notice the unhappiness of his wife Jenny and son Avery, who prefer the simple life of Kansas. Only his attractive daughter Jennifer likes New York and tries desperately to become part of the city's social elite, even though they snub her because she comes from a "dime store" family. At a charity event for which she has convinced her father to contribute $5,000 so that she can participate, Jennifer meets society playboy Berry Rhodes and immediately decides to marry him. Even though Berry is engaged to socialite Muriel Preston, Jennifer is determined and hires a taxi driver to crash into Berry's car so that they can become better acquainted. When she discovers that Berry is a talented architect, she convinces Rarick to hire him to build an important new office tower for his company. Berry at first dismisses Jennifer's advances as flirtation, but when they are both house guests at a weekend party, he realizes that he loves her. He goes to her room to make love to her, but she asks him to leave, saying that she wants to marry him. He agrees, but asks her not to let anyone know until he can tell Muriel. They promise to meet in the garden the next day, but before Berry shows up, Jennifer is confronted by Muriel who tells Jennifer that she can't buy Berry the same way she is buying her way into society. When Muriel tells Berry about the conversation, she twists Jennifer's words and he thinks that Muriel is right. A short time later, Muriel and Berry are married, and Jennifer attends the ceremony. Meanwhile, because Jenny's flirtation with a younger man is getting serious, Avery tries to convince his father to move the family back to Kansas. Rarick doesn't understand, however, and Avery decides to drown his troubles in brandy. Eleven months later, at the dedication of Rarick's building, Jennifer and Berry meet again. He realizes that he has made a mistake but cannot get a divorce from Muriel. Though Jennifer tries to remain aloof because of his marriage, when they must spend the night together in the deserted building after accidentally being locked in, she realizes that she cannot live without him. Returning home the next morning, she overhears her father paying Muriel $100,000 to divorce Berry, but bursts into the room and says she doesn't want to try to buy him this time. Later, a worried Avery confronts her about staying out all night. Then, Avery goes to find Jenny, who has just left her husband. After delivering his mother's goodbye note to Rarick, Avery leaves and deliberately crashes his plane. In the hospital, Rarick waits anxiously for news about Avery, but there is no hope. When Jenny arrives, she asks for forgiveness from Rarick, but he pretends that he has not yet read her note. When she tearfully says that she didn't mean what she wrote, he tears up the letter just as the doctor summons them to Avery's bedside. As Avery dies, he begs the family to stay together. Some time later, Jenny, Rarick and Jennifer sail to Europe. As Jennifer sadly looks toward the dock, she sees Berry, and receives a note which says that he will follow her as soon as his divorce is final. Happy at last, she nods her head and waves in agreement.
Director
Robert Z. Leonard
Cast
Marion Davies
Leslie Howard
Richard Bennett
Irene Rich
Kent Douglas
Mary Duncan
Lee Beranger
Arthur Housman
George Irving
Halliwell Hobbes
Charles Giblyn
Henry Armetta
Ruth Selwyn
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Five and Ten
Their single film together Five and Ten, was atypical for Davies. It was neither a comedy, the genre in which she usually fared best, nor a costume picture, the type of film in which Hearst preferred to cast her. Instead it was an adaptation of a 1929 novel by romance specialist Fannie Hurst, one of the most popular writers of the day even before the publication of such major hits as Back Street and Imitation of Life. Her ability to fuse social issues, high society and scandal into often turgid love stories kept fans clamoring for more. For this story, she had drawn on gossip surrounding Woolworth heiress Barbara Hutton for the story of a family torn apart by success. Thrift-store tycoon John Rarick (Richard Bennett) moves his family from Kansas City to Manhattan to buy their way into society, but he's so busy he doesn't notice that his wife (Irene Rich) has taken up with a gigolo and his son (Douglass Montgomery) has developed a drinking problem. Only his daughter, Davies, is thriving, despite repeated snubs from the real upper crust. When she falls for Howard, she contrives to get him hired to design her father's new corporate headquarters and even, in the days before Production Code enforcement, manages to spend the night there with him when they're locked in together. Even so, she has to navigate a sea of misunderstandings and personal tragedies if she's ever to land her man.
Davies had decided she had to work with Howard after seeing him in one of his biggest stage hits, Berkeley Square. In fact, she insisted on casting him in Five and Ten even though MGM production head Irving G. Thalberg wanted her to cast another rising young actor, Clark Gable. When she saw Gable's test, however, she insisted he was all wrong for the sophisticated role, ignoring Thalberg's predictions that Gable would be a major star some day.
Davies was so star struck by Howard that when she finally met him during rehearsals for Five and Ten at Hearst's mansion, San Simeon, she didn't recognize him. Having watched him on-stage from the first row, she was also disappointed that he seemed shorter in real life and insisted he play the role wearing lifts shoes. They rehearsed for a few weeks at San Simeon, following each day's work with a dip in the pool. When Howard's wife railed at him to stay out of the water, he would jump in anyway and deliberately lose his trunks -- unless Hearst was present. Soon after, rumors spread that the two stars were romantically involved.
Whatever their off-screen relationship, on-screen the two actors clicked. Davies was amazed at how little ego Howard had. Throughout filming, she felt that he did everything he could to throw their scenes to her. Far from wiping him out on screen, however, his relaxed performance style drew the eye almost effortlessly. Davies found herself working hard to seem as natural as he. The result was a performance hailed by many of her fans as one of her best. One highlight is a long take in which the two grow closer, all the while fighting their mutual attraction, as he sketches pigs and cows for her.
After filming had completed on Five and Ten, Davies was astonished to realize that cameraman George Barnes had photographed her poorly, particularly in scenes with her romantic rival, played by Mary Duncan. Davies then learned that Barnes had fallen in love with Duncan, so he had given her the best angles and lighting. The star had to shoot additional close-ups at night with another cameraman.
Davies could hardly blame Duncan for the cameraman's slight. She knew the actress was totally unaware of the situation since they had become friends while filming their on-screen duels over Howard. In fact, Davies had introduced her to carpeting magnate Stephen "Laddie" Sanford, whom Duncan would eventually marry. The actress would retire from the screen to devote her life to their marriage and charity work.
Five and Ten cost $594,000 to make but brought in only $550,000 at the box office. With the cost of prints and advertising, that amounted to a loss of $274,000, though that would be offset by the intangible assets Davies's production companies brought MGM in the form of publicity for all the studio's films in Hearst's newspapers. Nonetheless, the continuing extravagance of her productions and their poor box office performance, would lead the studio to refuse her requests for certain major properties, prompting Hearst to move Cosmopolitan Pictures to Warner Bros. in 1934.
Producer: Marion Davies, Robert Z. Leonard
Director: Robert Z. Leonard
Screenplay: A.P. Younger, Edith Fitzgerald
Based on the novel by Fannie Hurst
Cinematography: George Barnes
Cast: Marion Davies (Jennifer Rarick), Leslie Howard (Berry Rhodes), Richard Bennett (John G. Rarick), Irene Rich (Jenny Rarick), Douglass Montgomery (Avery Rarick), Mary Duncan (Muriel Preston), Henry Armetta (Taxi Driver), Halliwell Hobbes (Hopkins), George Irving (Mr. Brooks), Theodore von Eltz (Ramon).
BW-90m.
by Frank Miller
Five and Ten
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The Motion Picture Herald review noted that audiences did not seem to like the sad end for "Avery Rarick," but in the book "Avery" also commits suicide.